The exclusive launch that confirms LYMA ID² as the gut formula for the most discerning.
When it comes to luxury wellbeing, no address matches the cachet and authority of Harrods - a name that has become a byword for the very best and most cutting-edge in beauty and wellbeing. Its iconic beauty hall and Urban Retreat spa have long set the standard, while The Wellness Clinic, a Knightsbridge hub of world-class practitioners and the most advanced health, technology and medical treatments, has redefined what 360-degree self-care can be.
So when LYMA ID², a gut powder like no other, was ready to launch, there was only one home discerning enough for it. Harrods had to be the obvious choice: the destination its customers trust to stock the products that are best-in-class, game-changers for health and wellbeing, and able to slot into their jet-setting lifestyles with ease.
The details
- Activation: Wellness Clinic takeover, Fourth Floor, Harrods. LYMA ID² is the premium wellness choice within Harrods' most curated space.
- Timings: 16th June – 16th July
- Product: ID² Powder (co-branded Harrods limited-edition starter kit), launching two weeks ahead of wider retail.
Harrods has a team of elite experts responsible for selecting the most important wellbeing products of the moment and predicting why they will become the must-haves their customers can't do without in their health and beauty toolkits.
The science behind a first-of-its-kind gut formula
Gut health has quietly become the foundation of modern wellbeing. But take a walk down the supplement aisle and you'll find most gut formulas appear to do surprisingly little: a single fibre, or a culture that rarely survives the journey to where it's needed. LYMA ID² was built to a different standard. Where most formulas do one thing, LYMA ID² does four. One daily dose, four dimensions of science.
It starts in the gut. Most formulas contain a single prebiotic fibre. Many contain none. LYMA ID² contains four: IMOfibe®, PromOat®, Chicory Inulin and Fructo-oligosaccharides for full colon coverage. Only LYMA ID² does this.
Then comes ActiBio®, a spore-forming live culture built to survive the stomach and arrive intact. Most cultures don't. This one does.
Next, the omega-3. Not from fish, but from algae - the original, purest source. 250mg of Algia™ DHA, at the dose that contributes to normal brain function. And because omega-3 was never meant to travel alone, it's protected by Oleacore®, the olive polyphenol that shields it all the way to the cell.
Then the foundation: 13 vitamins and 9 chelated minerals - the architecture that holds everything else up. Chelated, so the body actually absorbs them. Zinc for normal skin and immune function. Vitamin D for normal immune function and bones. Selenium to protect cells from oxidative stress.
And finally, longevity. Oleacore® activates SIRT1, the protein most closely linked to longevity. Discover the science behind LYMA.
"Four dimensions. One daily dose. A formula where every ingredient makes the next one work harder."
Why LYMA is part of the Harrods family
When the LYMA Laser PRO launched in the UK - the most powerful laser LYMA had ever brought home, true laser light rather than LED, working across the face and body for visibly firmer, smoother-looking skin - there was only one retailer in the world to introduce it. Harrods launched it exclusively.
Harrods Beauty Editor, Olivia de Courcy spotted it early, recognising at once that this was the kind of innovation Harrods exists to champion: cutting-edge, beautifully engineered and unlike anything else on the counter. She called it a genuine game-changer for the way we care for our skin at home.
The launch made perfect sense. LYMA's customers, like those who shop at the Knightsbridge beauty hall, expect proof, not promises. They invest in the best and recognize it instantly. For them, LYMA is not a discovery but a name they already trust to deliver.
Harrods curates the very best in beauty and wellbeing; LYMA builds products to the very highest standard backed by science and innovation. An exclusive partnership is a natural fit. Where the Laser PRO led, LYMA ID² continues to follow, launching exclusively at Harrods, two weeks ahead of wider retail.
What the Harrods customer wants - and why LYMA ID² delivers
Harrods is the ultimate beauty and wellbeing destination. Alongside products from the best brands in the world are treatments and experiences that have a transformative impact on customers. Whether they have hours to spend on their routine or just ten minutes, Harrods is regarded as a one-stop destination for the most effective beauty and wellbeing offerings on the market.
Harrods customers lead busy, often jet-setting lives, and they want the very best that fits seamlessly around them. That's exactly why LYMA ID² is such a natural fit. Its science-led approach speaks clearly to its wellbeing-savvy customers. A single daily dose makes it effortless to build into an existing routine. It's precisely the kind of considered, no-compromise innovation they've come to expect from LYMA - and from Harrods. Read more in the LYMA Journal.
Shop LYMA ID² at Harrods
LYMA ID² is available now exclusively at Harrods, and coming soon to lyma.life. Eligible for HSA/FSA reimbursement. Shop LYMA ID² today
